China`s national style fabrics are selling well
April 22, 2024
China News Service, Shaoxing, April 19 (Xiang Jing) According to the latest news from the China Textile City Construction Management Committee, in the first quarter of this year, the total transaction volume of China Textile City was 91.364 billion yuan, a year-on-year increase of 7.27%. Among them, national-style fabrics are selling well, which adds "fire" to the above-mentioned report card.
In March this year, merchants in China Textile City introduced horse skirt fabrics to customers. Photo by Xiang Jing
China Textile City is located in Keqiao District, Shaoxing City, Zhejiang Province. It has more than 30,000 textile business households and more than 50,000 varieties of products. It is the largest textile distribution center in the world.
As a local manufacturer of mid-to-high-end clothing fabrics in Keqiao, Bi Guangjun, the person in charge of a textile company in Zhejiang, said that from January to March this year, the company developed nearly a hundred new fabrics. It not only insisted on launching "Shao Shuzhuang", but also innovated and developed national styles. Jacquard fabrics meet diversified market demands.
"During this period, I have been busy preparing the Chinese-style costumes for the 'Keqiao Fashion Week' show in May, hoping to be a blockbuster." Bi Guangjun also said that the company's sales in the first quarter increased by about 7% year-on-year. "It has started well and we will strive to achieve a good year. ".
As he said, as "new Chinese style" and "Chinese style" clothing are highly sought after by the market, fabric companies in the upper reaches of the textile industry chain are also actively seeking new opportunities.
The first floor of the China Textile City Union Market is a concentrated area for wholesale of Hanfu and horse skirt fabrics, attracting a large number of buyers every day. Shi Xiuhua, a new horse-face skirt fabric merchant who settled in this year, said bluntly in an interview - "It's sold out!"
Shi Xiuhua was originally in the tie business. Three years ago, she took a fancy to the Chinese style market and used the factory's original jacquard machine to successfully transition to making horse skirt fabrics.
What she didn't expect was that horse-faced skirts "exploded overnight." "Especially since August last year, our machines had no time to operate. Since the Spring Festival this year, we have received a large number of orders every day, and the factory's main production capacity has been rushed to make horses." Face Skirt Fabric".
In addition to the blessing of "new national style", cloth merchants are also actively "going in" to seize the market. For example, the China Textile City Construction Management Committee organized the 2024 "Silk Road Keqiao·Full the World" action. More than 60 market operators entered Chongqing and Tianmen City and carried out precise docking with nearly 300 buyers.
At the same time, the national pilot program for market procurement trade in China Textile City is operating in an orderly manner. As of now, a total of 2,756 entities of various types have been registered on the Internet platform. In the first three months of this year, Keqiao District export customs clearance amounted to US$459 million through market procurement trade.